Why do we use certain products every day? What draws us back to them so frequently? In this video, bestselling author Nir Eyal shows us the four components that are key to forming habits: trigger, action, reward and investment.
Why do we use certain products every day? What draws us back to them so frequently? In this video, bestselling author Nir Eyal shows us the four components that are key to forming habits: trigger, action, reward and investment.